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TechnologyPartner summitBallroom general session2025

A partner summit composed around one continuous visual canvas.

HPE OPERATIONS PARTNER SUMMIT: a large curved LED canvas, IMAG PIPs, textured ceiling light, and broadcast-grade infrastructure gave a fireside-format program the scale of a full ballroom while keeping the conversations visually close.

ClientHPE · Operations Partner Summit
FormatGeneral session · fireside program
VenueHotel ballroom · Houston
ScopeLED · lighting · playback and content · screen management
DeliveryCanvas · playback · screen management
01 · Canvas
Curved
LED canvas
behind the stage
02 · Reach
IMAG
Picture-in-picture windows,
planned to the room
03 · House
Full
Packed ballroom
general session
04 · Ops
1
On-site control position:
playback and screens, one clock
05 · Coverage
Scoped
Build-to-strike roles
defined for the program
01 · THE BRIEF

The environment gave a fireside-format partner program the scale of a full ballroom without making it feel distant.

HPE gathered its operations partners for a full-day general session, and the environment carried the message: a curved LED canvas running the brand’s motion graphics, patterned light washing the ceiling, and a room set for a full house.

Space City Pro carried the production: the LED build, the lighting design, image magnification for every seat, and the broadcast-grade video system underneath it all.

The curved LED wall lit with brand graphics across the empty ballroom before doors
FIG · 01The canvas, before doors: curved and lit
THE BUILD
MOTIONThe glide through the room, before the audience arrives
HOUSTON
02 · THE ROOM

Building one continuous curved image required the LED system to read as a single canvas.

The LED wall stretched across the stage backdrop, with IMAG picture-in-picture windows on either side giving guests a closer view of the fireside conversations. Lighting added texture to the coffered ceiling and complemented the room’s chandeliers.

Space City Pro installed the LED wall on site and handled content playback, lighting, and screen management throughout the program.

The video control station: multiviewer running the summit's content and playback feeds
FIG · 02The on-site control position, running playback and screens
SHOW OPS
03 · THE SESSION

Content playback and lighting brought the fireside conversations closer to the full room.

The program ran as conversations rather than lectures, and the production followed suit: close IMAG on the speakers, screens tuned to the room’s energy, and light cues that moved with the agenda.

Fireside chat on stage under the HPE LED wall with the audience in frame
FIG · 03The fireside, carried to every seat
GENERAL SESSION
04 · THE EXPERIENCE

A large room still felt connected to the conversation on stage.

The curved LED wall paired presentation content with IMAG picture-in-picture windows, giving guests a clear view of the fireside conversations. Lighting complemented the ballroom and kept attention on the stage.

Space City Pro handled the LED installation, content playback, lighting, and screen management, supporting the conversations and the partnership story they told.

Next case HPE ATM Live! Houston

An all-hands with the pace and presence of live television.

→
Discuss your program

Planning a partner summit built around conversation?

Share the program objective, audience, date, venue or market, and known constraints. We will review the brief, identify open assumptions, and confirm the next working step.

SCREEN · CAMERA · LIGHT · SHOW CONTROL
Bring us the room, agenda, and audience plan.
Discuss your program → See LED & video production →
RESPONSE TIMING CONFIRMED AFTER REVIEW